Saturday, April 10th at 11am

Haunting Social Media 101
with Johnny “Bronto” Lipscomb of HauntScene

Johnny “Bronto” Lipscomb

A Detroit, Michigan transplant in Florida, Johnny "Bronto" Lipscomb fell in love with the Haunted Attraction industry after seeing his first independent Haunt, and has been a strong advocate ever since. Now, Johnny leverages Social Media strategies, technology, and his own patron expertise to help Haunts succeed and grow. In 2015 Johnny created HauntScene to spread awareness on the local Haunt Scene in Florida, but the show has now grown to have a national presence. The long-term goal of the show is to experience and promote Haunts in every state. So far he's been to 70 unique haunted attractions in 14 different states and each year plans new road trips to visit noteworthy attractions across the country. HauntScene is now comprised of 4 passionate haunt enthusiasts who share Johnny’s love for the industry and the team produces a show on Haunts and Horror on Facebook Live! every Tuesday night at 8 pm EST. When he’s not out getting spooked, Johnny works as a corporate trainer and public speaker.

45 min class with Q&A afterwards

Class Description:
"How can people give you money when they don't know you exist?" asks Johnny “Bronto” Lipscomb of HauntScene. In this session, Johnny will present a crash course on Social Media marketing in 2021. Covered in this session is how to leverage Facebook, Instagram, Twitter, TikTok, for your Haunted Event? Which social media channels should you prioritize and which ones can you do without? Learn the do’s and don’ts to growing your social media presence based on the many lessons learned by over the past 7 years.